Conceptualized and directed entirely in-house, Kinetic redefines wallcovering as a dynamic medium for transforming spatial and interior environments. Rooted in the elemental forces of earth, wind, fire, and water, each design transforms the familiar into something wholly new, fluid forms, dynamic geometry, and ephemeral textures in constant motion. This groundbreaking collection introduces proprietary motion graphics designed to be played, frozen, refined, and printed as one-of-a-kind murals.

Rather than selecting a static visual, clients interact with hundreds of frames from each motion, capturing the precise moment that resonates with their space. The result is a deeply customized mural that evokes energy, movement, and modernity, pushing the boundary of what wallcovering can be.

Led by my creative direction, the collection was developed entirely by Astek’s in-house team, from concept and naming to motion design and final execution, showcasing the full breadth of the studio’s capabilities. Kinetic is not only a technical feat, it’s a bold statement of what’s possible when art, technology, and vision converge.